If you are an Internet marketer, then you need to incorporate web 2.0 applications in your marketing strategy. Web 2.0 refers to technologies such as: blogs, wikis, podcasts, social bookmarking sites, RSS feeds and other programming applications that provide superior features for the development of websites. In a nutshell, these technologies produce daily visitors in excess of 200,000,000. This is a virtual playground for any marketer.
Some popular utilities that have derived from web 2.0 include: YouTube, MySpace, Facebook, Squidoo, article marketing, forums and of course blogging. Let's take a closer look:
1. YouTube, MySpace and Facebook are three fantastic examples of what social bookmarking websites can do for your business. MySpace alone gets over 50,000,000 hits a day. These fun-to-use sites are absolutely on fire! When you position yourself on them, they greatly accelerate your ability to establish yourself as an expert source of information concerning whatever your business entails. You can place video feeds on them and let the visitors see you and hear you. This develops a sense of trust in them for you. People are far more likely to part with their hard-earned cash if they consider you a friend.
2. Free services like Squidoo and ezinearticles.com can generate loads of free traffic for you. What's even better is that the traffic that you generate is targeted and niche-driven. Creating a Squidoo lens or writing some articles and submitting them to article distribution site makes your web site appear much friendlier to the search bots. Subsequently, your site will begin to show up in the natural results provided by search engines when people search a given topic that you have addressed. This eliminates the need for expensive pay-per-click advertising campaigns.
3. Forums are madly popular. People go to them in droves seeking information about anything and everything. Position yourself in them and gain the trust of those who frequent them. They will appreciate your expert information that you freely give to them and hence visit your landing pages.
4. Blogging has taken the world by storm. Unlike regular landing pages or websites, blogs are more condensed and concise. Search engines love them because of their lack of filler material. A well-written blog is a goldmine.
Learn to use web 2.0 applications as an integral element of your marketing strategy. It doesn't happen overnight. However, when you are diligent about establishing your presence as an expert with integrity, you will begin to see an increase in your traffic. With continued effort, this traffic will produce a perpetual flow of hot, targeted visitors to your landing pages and make you sales! Make no mistake concerning the power of web 2.0 applications.
Some popular utilities that have derived from web 2.0 include: YouTube, MySpace, Facebook, Squidoo, article marketing, forums and of course blogging. Let's take a closer look:
1. YouTube, MySpace and Facebook are three fantastic examples of what social bookmarking websites can do for your business. MySpace alone gets over 50,000,000 hits a day. These fun-to-use sites are absolutely on fire! When you position yourself on them, they greatly accelerate your ability to establish yourself as an expert source of information concerning whatever your business entails. You can place video feeds on them and let the visitors see you and hear you. This develops a sense of trust in them for you. People are far more likely to part with their hard-earned cash if they consider you a friend.
2. Free services like Squidoo and ezinearticles.com can generate loads of free traffic for you. What's even better is that the traffic that you generate is targeted and niche-driven. Creating a Squidoo lens or writing some articles and submitting them to article distribution site makes your web site appear much friendlier to the search bots. Subsequently, your site will begin to show up in the natural results provided by search engines when people search a given topic that you have addressed. This eliminates the need for expensive pay-per-click advertising campaigns.
3. Forums are madly popular. People go to them in droves seeking information about anything and everything. Position yourself in them and gain the trust of those who frequent them. They will appreciate your expert information that you freely give to them and hence visit your landing pages.
4. Blogging has taken the world by storm. Unlike regular landing pages or websites, blogs are more condensed and concise. Search engines love them because of their lack of filler material. A well-written blog is a goldmine.
Learn to use web 2.0 applications as an integral element of your marketing strategy. It doesn't happen overnight. However, when you are diligent about establishing your presence as an expert with integrity, you will begin to see an increase in your traffic. With continued effort, this traffic will produce a perpetual flow of hot, targeted visitors to your landing pages and make you sales! Make no mistake concerning the power of web 2.0 applications.
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